Allan Seabrook

This article attracted your attention probably because you are considering switching to a plant-based diet, or at least wanting to incorporate more vegetables and fruit into your diet.

From early cancer detection to mental health support, artificial intelligence is reshaping healthcare — but not without risks. Is this the future we’ve been waiting for, or are we walking into a digital minefield?

From wearables to telemedicine, artificial intelligence (AI), implantable devices, virtual reality, and blockchain technology, healthtech is rapidly changing how we approach healthcare. Keep reading as we explore some of the most exciting healthtech trends transforming the industry across the globe.

As humans, we constantly strive to find new ways to enhance our lives with technology, and fitness trackers are a prime example.

You’ve probably recently seen it on the news. In the ever-evolving health and wellness landscape, a new trend has emerged among Gen Z, dubbed “sleepmaxxing.” Now, here’s a word not yet in your dictionary!

Generation Z, also known as the Post-Millenials, the iGeneration, or the Homeland Generation, has arrived. As a marketer, you are advised not to ignore this new and very different demographic where you’ll need to apply a new set of approaches when marketing to Generation Z.

Healthcare marketers face many more obstacles than marketers in other industries. To gain leverage, stay ahead, and compete with today’s medical marketing tactics, you need to embrace the key emerging, disruptive, and unavoidable healthcare trends.

Perhaps you haven’t thought about it, but Coke is often associated with happiness. In fact, the words Coca-Cola, in Mandarin, means “Delicious Happiness.” So, when you view the company’s “Happiness Machine” video on YouTube, you will also be convinced! Just think about that when evaluating the Coca-Cola’s Marketing Strategy.

With 2020 on the horizon, new and disruptive technological innovations are forcing marketers to evolve their best practices. Here we examine several major marketing trends that are seen to be developing for 2020 and beyond...

We all could learn a lot from Amazon’s 25-year journey. Based on an incredibly loyal customer base, a focus on low product prices, fast and inexpensive shipping, and overall customer satisfaction, this marketing model is the one to emulate!

This article attracted your attention probably because you are considering switching to a plant-based diet, like the Hallelujah Diet or at least wanting to incorporate more vegetables and fruit into your diet. Up to now, it is highly likely that you have been following the Standard American Diet (SAD).

While transitioning to a plant-based diet, such as the Hallelujah Diet, you’ll see major improvements in your health! Unfortunately, you can’t always rely on supermarkets to provide you with fresh and non-contaminated produce...

When taking care of an aging parent, or by merely being a member of the rapidly growing baby boomer population, proper nutrition should be uppermost in our minds. Every day we are swamped by infomercials on TV and radio all cleverly suggesting that our diets, and those of our loved ones, need attention...

You probably watch videos on YouTube almost every day, making you one of the 30 million visitors who do the same. When YouTube launched on February 14th, 2005, and with its first video uploaded two months later, no one would have anticipated that the following year Google would purchase the company for US$1.65 billion...

As you age, you may think building new muscle mass is impossible. However, research suggests that it is possible to build new muscle into your 70s and beyond.

Resistance training is key to muscle growth. During resistance training, tiny tears occur in the muscle fibers. As the body repairs these, new muscle tissue develops through a process known as muscle hypertrophy.